Lifestyle brand business reappoints Griffin

A leading mail order company has reappointed Griffin Media Solutions to act as its media agency for the next three years.

Based in East Yorkshire, Kingstown Associates Limited owns lifestyles brands aimed predominately at the over sixties, distributing more than 15 million catalogues each year via brands that include Fashion Friendly and Healthy Living Direct.

Griffin Media Solutions has planned and bought national media and exclusively placed inserts into mailings and product despatches for Kingstown Associates Limited since 2015, a set-up that will continue into the next decade.

“We are of course delighted with the revenue that Griffin has generated across our mailings over the last four years,” says Wayne Barry, managing director at Kingstown Associates Limited. “Just as important, however, is that the people at Griffin are great to work with, consistently exceeding expectations and thinking of interesting new avenues to explore.”

James Kenway, commercial director at Griffin Media Solutions, comments:

“We’ve been working with Kingstown Associates Limited for almost five years and have developed a thorough understanding of the business. It’s fantastic to be able to continue as a key partner for Wayne and his colleagues for whom we see exciting opportunities ahead.”

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